Ace Folklife

Speaker File for Future ACO ~ACE Folkife Members


  Event Organizers

Be Detailed

A more detailed, well-crafted profile helps an event organizer quickly recognize you as a professional. Missing profile information such as photos, topics and past speaking engagements are a definite red flag for event organizers. Rich-media (videos, photos, & audio) are also becoming more important to event organizers. Remember to list key objectives of the session to help speakers evaluate fit. Perhaps your event is many months away and you have not finalized your full agenda. Posting a complete event organizer description and at least one detailed session will allow you to start accepting inquires from speakers.

Be Authentic

Don’t just state your expertise. Demonstrate your unique abilities as an expert with visible proof. Don’t overstate your experience and remember to list testimonials from past speaking engagements. Avoid overused buzzwords and phrases that can lessen your odds of getting booked. Accurately represent your event listing. Clearly detail speaker compensation that may be offered for the event. If a sponsorship is required, also clearly state this upfront. Your event will receive a stronger response from quality speakers if you can demonstrate that there is value to their appearance at your event. Provide accurate estimates on audience size and characteristics. Also be sure to provide other information that can be important to speakers such as sales or networking opportunities (i.e. speakers dinners, book signing events etc.)

Be Respectful

Before you send a connection request to an event organizer, make sure to carefully read all the information that’s posted to ensure you would be a good fit as a speaker. It’s also helpful to do other outside research on the organization and their events to be well informed. Also don’t forget to check your calendar to ensure you are available for the engagement date before sending a connection request. Good speakers and their organizations devote considerable resources to researching events they speak at. They want to deliver value for their audiences. It’s important for you as an event organizer to ensure the speaker finds the experience valuable as well. Before you make a connection request, make sure to carefully evaluate their suitability as well as the type of engagements they and their organization wish to consider.


TJ Morris, Author, Speaker, Entrepreneur, Radio Host
Syndicated Columnist/Investigative Reporter
ACO Ascension Center Organization Founder 1990-92
ACE Nonprofit Inc Founding Director April 2013
ACE Folklife Founder

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